Swapalease reported last week that it has more than doubled its initial goal during the company's social media strategy on Facebook, a campaign designed to raise awareness of its services through broader networking channels.
As part of the initiative, which also commemorated the 10th anniversary of the company, Swapalease.com introduced a free vehicle lease/loan payment promotional giveaway on Facebook.
Through the networking site, Swapalease.com has generated more than 1,000 "fans," which is more than twice its initial goal.
And thanks to success of the initial campaign, officials said they plan to continue Facebook promotions and social-media marketing in the future.
"We've received an incredible response from our fans on Facebook who are engaged and eager to share their success stories with other Swapalease.com fans," stated Scot Hall, executive vice president of operations at Swapalease.com.
For instance, one fan of the site, Jeff Greenhalgh, wrote: "I found my dream 2008 Hummer at the monthly payments I could afford only on Swapalease.com. Swapalease.com benefits both buyers and sellers. I am hooked."
Additionally, some Swapalease.com fans have used the company's Facebook page to ask questions about leasing or specific vehicles.
Moreover, fans can also share information about models they have listed on Swapalease.com.
"Swapalease.com wants to give something back to its loyal clients and raise awareness for those who still might not know that lease transfers are an option," Hall shared.
"We are looking forward to continuing to grow our fan base on Facebook and beyond," he concluded.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment